Barbara Bain discussed that she has a website called "SearchCostaMesaHomes.com" through Dean Jackson. When leads come in from the site they are put in to her GetResponse.com system. This sets up a drip system or campaign as they like to call it. Her example she used today was a one year campaign and she provided these handouts.
A discussion on how much information to colllect from a potential buyer broke out about weather to get the name and email or to get more. Sherman Smith stated that he tested this aspect and found that he received equally as many with the full information (name, address, email, phone number) as the one with just the name and phone.
Jeff Simons talked on how he sends out a "Target Market Update" weekly or bi-monthly depending on the clients request. He sends them on Thursday and then does a follow up phone call on Monday.
Lee Jacobs says she hosts a site with Advance Access and they have Intelicards. She also mentioned Zazzle.com and that they can provide custom stamps. Stamps.com also provides this service.
Since stamps will be going up on May 14th here is a wonderful postage letter to send to your sphere of influence provided by Dave and Joan Malec as a touch point.
There was also talk of the post office's new "Forever Stamp". This stamp will allow you to send 1st class mail even after the rate has gone up. Beginning April, 12, the Forever stamp will be available in booklets of 20 through www.usps.com, by calling 1-800-STAMP-24 and in Post Office lobbies nationwide. Customers may also purchase the stamps in Post Office vending machines beginning April 14. Forever stamps will be available through Automated Postal Centers May 14.Marlene Bridges mentioned that eNeighborhoods has a good drip system.
Next meeting topic: What's hot & what's not on Real Estate websites
1 comments:
Hi Gregg,
Great job on the re-cap, you've covered so much. And you found a photo of the forever stamp. Great job as always!
Prior to your arrival, Janet French mentioned a coaching group she's now involved in, Success....?
Can't find my notes on that, hopefully someone else will have that information.
It was also nice to see a few new faces today who also contributed.
Barbara Bain, if you read this, I thought you did a wonderful job on your presentation, thank you!
Gregg, you're the best, thanks for all the hard work.
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